Some call me the Jeane Dixon of Promotional Products!
Like the famed crystal ball gazing , now dearly departed Jeane Dixon, I have become known as the prognosticator of promo, the soothsayer of swag the ESP of ASI and each year we make bold predictions as to what will be hot in the promo world in 2018.
This years predictions are as follows:
#3 EDC Multi Tools: This category has been around for a while but now takes on a new twist with the millenial buyer. A generation who grew up without analog tools and in a totally digital world has recently embraced the idea of a physical gadget (most noticably last years fidget spinner craze). What does EDC mean? Check it out!
#2 Custom Socks: Socks, yup the last bastion for logos is now a huge trend at retail. With media stars like Ellen sporting her own line of uber popular custom socks this fashion musthave is moving fast into the promotional world.
#1 Phone Grips: The days of the selfie stick are now relegated to the dustbin of promo history and anyone using one is seen as a fleek nerd-baiter! With advance in phone camera making for great pics to be taken with a shorter focal length these little phone POP’s are our #1 predicted winner.
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