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promotional products are new ideas for 2018

Try something new. You might like it.

Trying something new is hard. We all know that. But if the survival of your business depends on it, you better get used to it.

You better learn to love it!

 

promotional products are new ideas for 2018

promotional products are new ideas for 2018

Trying new ideas is tough, I get that, but if you are in the business of marketing, new ideas are the breath and pulse of your business. In fact I would even argue that new ideas are the very reason you exist!

In this day and age consumers can easily reach out to suppliers through the internet, bypassing the distributor. All they need is a smartphone or laptop.

The survival of promotional product distributors depends almost exclusively on being able to supply their customers with new ideas with their logo on it.

“I believe that distributors who don’t offer new ideas are destined for extinction!”

…..so without further adieu (fancy french word for get to the frikin’ point), here are new ideas for logo’s you should consider.

  1. MIni tactical Flash light….I love manly gadgets and this one rocks! Click 2 see product
Team 6 mini tactical flashlight

Team 6 mini tactical flashlight

 

2. Square POP phone Grips: Logos are Square shouldn’t your phone stand be? Click to see product page. 

square pop phone stand Promo Motive tradeshow swag, fidget spinners and fidget cubes, c

square pop phone stand Promo Motive tradeshow swag, fidget spinners and fidget cubes, c

3. Custom Socks. Everyone wears them…(except Don Johnson in the 1980’s)…so…easy to sell….Click to see product page. 

wholesale imprinted and personalized tradeshow promo swag and promotional products for professional distributors. We specialize in custom socks, custom flash drives, pop phone stands, lazy bag air sofa and fidget gadgets for the marketing and promotional products industry.

wholesale imprinted and personalized tradeshow promo swag and promotional products for professional distributors. We specialize in custom socks, custom flash drives, pop phone stands, lazy bag air sofa and fidget gadgets for the marketing and promotional products industry.

Need to know more….? call us at 1-888-908-1481 or email John@promocrunch.com 

 

tonight la manzanilla

Highly unlikely but oddly very true!

As unlikely as it is that you will believe me but “its the god’s honest truth”…each year I do something unusual so I can refresh my head and to more importantly work on launching new ideas for you..! IT IS WORK!

 

This year..(and last) I am doing it at a beach…this time in a tiny Mexican town on the Pacific Coast……La Manzanilla.. (I have attached a couple of pics)

Also….(here’s the work part) I am launching 5 new ideas for your needs….attached are the pics of 2 of the ideas taken today…. What do you think? john@promocrunch.com

Also… the blog posts about each product can be linked to from below

Eyeglass cleaner

https://promomotive.com/2018/02/09/coming-for-spring-2018-new-promo-peepers-eyeglass-cleaning-system/

KeyQuick

https://promomotive.com/2018/02/09/coming-for-spring-2018-new-promo-keyquick/

 

CNY ends Feb 24th FYI

John “Hopelessly Happy” Graham

 

Chinese New Years Dates and Factory Closures 2018. Why does it affect International business so dramatically?

Chinese New Years Dates and Factory Closures 2018. Why does it affect International business so dramatically?

Each year the Chinese New Years disrupts business and lives like no other holiday on the planet. Imagine Christmas, Hannukah, Ramadan and Thanksgiving all rolled into one 3 week long bender and you get CNY.

Factory Closures January 27th- Feb 20th 2018

Promo Crunch and Promo Motive deals direct with factories in China to deliver unique promotional products. Each year the world’s largest holiday throws a wrench into business and trade around the world. Here is a clear and concise explanation.”

Want to know more…? Call us at 1-888-908-1481 or email us 
Pop phone grips, phone and media stands, tradeshow, giveaway

Chinese New Years 2018

The reason and facts about Chinese New Years are unknown to many of here in the West…so this blog post will give you a simple explanation which might help you to explain to your customers why the holiday is so disruptive.
1) China is the most populous country in the world with 1.25 BILLION people. That is 4 times the population of the USA living in about the same area as the USA. It is 40 times the population of Canada!
2) Most people in China work in TRADE ZONES….these are large industrial areas (such as Shenzhen) . A TRADE ZONE is where cities and areas were built 30-40 years ago by the Chinese Govt to concentrate certain types of industry in one area. Shenzhen is electronics.
3) 35 years ago Shenzhen had a population of 100,000 people, mostly farmers. Now, Shenzhen is a city of 25 million with 100 Million living in the surrounding area. The total area of Shenzhen is about the size of Southern California from Los Angeles to San Diego!
4) Most people living in Shenzhen (and the other major centers) have moved there from the country-side of rural China…… If you were to look at Miami on a USA map…or Newfoundland on a map of Canada…think of that as Shenzhen….then think of Seattle in the USA or Whitehorse in Canada and imagine that many people living in Shenzhen originally come from Seattle or Whitehorse (or somewhere along that route).
5) Come Chinese New Years…(or close to the actual holiday)….100’s of millions of people (yes 100’s of millions) get on the train or in their cars and go home……most cannot afford to fly home (domestic airlines are expensive) so they drive for 2-5 days or train for the 3-4 days….just to get home for New Years.
6) The best way to think of this is imagine EVERYONE in the USA leaves work and gets in their car or takes a train to travel a minimum of 500-1000 miles. That is a pretty close idea of the chaos!
7) Once they get back home, (after 2-5 days of travel)  about 15% of the all of the people who went home for the holiday…DO NOT RETURN…..they don’t phone in and say they are not coming back…they just DON’T RETURN!
8) So….after the holidays…employers are scrambling to get new employees to fill the roles of those who did not return.  There is even a NEW business that has cropped up after the holiday to capture the returnees……Job Catchers…these are people who stand at the train stations and ask returning workers A) What do you do?..and B) How much do you make?…..They then offer these returnees (right there and then) another job at a better wage..(and then drive them to the new factory or place of work)….a full 5-7% of people returning back actually start a NEW JOB!
9) The actual holiday is Feb 16th in 2018, but it effects are felt well in advance and well after the holiday….and oh yeah…almost forgot…
10) In September and October (9 months after CNY) there is a baby boom….spouses who have not seen each other except for CNY get pregnant and then in the Autumn the woman goes home to have the baby….
So…..next time a client asks you why………send them this blog…..and it will help….
Thanks
John Graham

Promo Swag TrendSpotting. What is it and Why do we do it?

The latest trend in the Promotional Product field is one in which very few Swag suppliers work. That trend is called PROMO SWAG TRENDSPOTTING!

What is Promo TrendSpotting and how does it work?

TrendSpotting is something that has been used by leading-edge fashion retailers and product designers for years. Promo Motive is the first and foremost swag supplier to use this insightful methodology of market research for the promotional products industry.

promotional product and tradeshow swag trends

What is TrendSpotting?

Simply put, Swag TrendSpotting is the collection of data gleaned from various Web sources such as YouTube, Pinterest, Instagram and over other 30 web sites combined with a keyword analysis of nearly 50 international promotional product blogs where our proprietary search criteria is designed to find and spot product trends that can be logo’d. (whew!)

The Old Way of Promo Suppliers is Dead!

Traditional Swag Suppliers work in what I refer to as a stale-dated business model. Basically they review their past years sales, re-order the same products for the next year and inventory them in their USA warehouse imprinting them on an as need basis (I know this because I have worked in the past for Big Suppliers like this).

The upside for this business model is that if you want the same thing for this year’s tradeshow as last years tradeshow, the supplier will have it and can deliver it in 24 hours.

The many downsides for this business model include the marketing sins of being boring by using the same swag, year after year!

what is a trend for tradeshows

The New Way of Promo TrendSpotting for Swag!

TrendSpotting is at the heart of how we work. Our research, algorithm and analysis works to discover new products that are trending online. We then source these products using our long-time Chinese Trading partner to insure that the goods can be logo’d and delivered quickly plus insure they meet our rigorous quality standards. 

We Deliver in 2 weeks or less!

In these days of “instant everything” 2 weeks may seem like an eternity but these 2 weeks will save you money and provide you with swag ideas that not everyone else has! 

Simply put. As a Supplier, If you have to carry and invest in USA based promotional products inventory, you will always play it safe (ie boring). Big Inventory means Big Risk!

“Our Motto… Promo Motive, Not Available Everywhere!”

What to do next?

If you would like to know more about what’s trending, what is not trending and how to better capitalize on our free market insights simply call us at 1-888-908-1481 or email us.

We Make It Simple!

promotional product swag exclsuive to promo motive tradeshows